Nintendo Of America President Is Retiring

To the surprise and dismay of many gamers, the much beloved President of Nintendo of America Reggie Fils-Aimé will be retiring on April 15, being replaced by Sales and Marketing chief Doug Bowser.

The information was revealed in a recent press release, which reads:

“I really appreciate everything Reggie has done for Nintendo,” said Shuntaro Furukawa, President of Nintendo Co., Ltd. “Inside and outside our company, Reggie is known as an exceptional leader. We are grateful that he is leaving the business in good shape with strong momentum. While we will miss him and we wish him the very best in his retirement, we are also pleased to have such an able successor ready to step into that role. Doug Bowser and the rest of the team will ensure a seamless transition and continued momentum for Nintendo”

“Nintendo owns a part of my heart forever,” Fils-Aime said. “It’s a part that is filled with gratitude – for the incredibly talented people I’ve worked with, for the opportunity to represent such a wonderful brand, and most of all, to feel like a member of the world’s most positive and enduring gamer community. As I look forward to departing in both good health and good humor, this is not ‘game over’ for me, but instead ‘leveling up’ to more time with my wife, family and friends.”

“It has been my great fortune to work with and be mentored by Reggie for four years at Nintendo of America,” Bowser said. “And rest assured, we will continue to build on his work to evolve and expand our brand, furthering Nintendo’s global mission of creating smiles. There are millions more of those to come.”

Reggie Fils-Aimé has been known for his humor over the years, becoming a source of various internet jokes through his appearances in Nintendo Direct’s and interviews.

A touching farewell video from Reggie has been featured on the Nintendo of America Twitter account, which highlights some of the business man’s sillier moments.

We thank Reggie for all his work over the years, and we wish Doug Bowser the best of luck in his new position.

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